Nala Cat launches ShowtheBow campaign to encourage pet adoption

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Nala Cat

Nala Cat, a kitty with over four million Instagram’s followers, has launched a #ShowtheBow campaign to raise awareness for pet adoption.

#ShowtheBow is part of Nala’s recently launched “Love, Nala” platform, which is committed to pet health, nutrition and raising awareness about pet rescue initiatives.

For National Cat Day on Oct. 29, Nala will encourage all of her friends, family and followers to share a picture with a furry friend on Instagram in a bowtie and use the hashtag #ShowtheBow.

Nala will re-share the photos to create support for #AdoptDontShop!

We took a pic of one of our own cats, Poussey, with her own bow on for the initiative.

Learn more at


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